Best Labels for Frozen Food Packaging Combat Moisture and Freezer Burn

Tips frozen food labeling success:

Frozen food labeling tips


Frozen food labeling tips.

When it comes to frozen food packaging, the challenge extends beyond preserving the freshness of the contents. It’s also about ensuring that the label itself remains intact, legible, and attractive. Let’s dive into the world of labels for frozen food packaging. A place where design and materials play an important role in combating moisture and preventing freezer burn.

Get Customized:

We often help our customers with the application phase of their moisture resistant product and informational labels”. Know your answers. Will a fully automatic labeling system be your best choice or will a semi-automatic labeling system fit your product needs?

Moisture-Resistant Label Designs:

Options: Laminated Surfaces and Special Coatings

Labels on frozen food packages face a dual threat—moisture from condensation and the freezing process itself. To combat this, innovative label designs prioritize moisture resistance. Features like laminated surfaces and special coatings act as protective shields, preventing water and condensation from compromising the label’s integrity. This ensures that crucial information remains readable, and the overall packaging maintains its visual appeal.

Frozen Food Labeling Tips That Work

Choose Durable Materials for Frozen Environments:
The materials used for labels on frozen food packaging undergo rigorous testing to withstand the extreme conditions of freezing temperatures. Commonly employed materials include polypropylene and polyester, known for their durability and resistance to moisture absorption. These materials not only resist the chilling effects of the freezer but also contribute to the labels’ flexibility, preventing cracks or tears.

Guard Against Freezer Burn:

Freezer burn, the enemy of frozen food packaging. Freezer burn happens when moisture evaporates from the food and forms ice crystals on the package’s surface. Labels that fight freezer burn are designed with a focus on minimizing air and moisture infiltration will win. How?  This is done through tight adhesion and advanced adhesive technologies. This combination creates a protective barrier. The barrier prevents the formation of ice crystals and maintains the label’s adhesion to the packaging.

You Can Build Consumer Confidence:

Consumers rely on frozen food packaging to provide accurate information and appealing visuals. Labels that resist moisture and freezer burn play a crucial role in maintaining this trust. When consumers can easily read cooking instructions, nutritional information, and branding details, they are more likely to make informed and confident purchasing decisions.  Labels for frozen food packaging go beyond aesthetics—they are a critical component of preserving product information and consumer confidence. By employing moisture-resistant designs and durable materials, these labels combat the harsh conditions of the freezer.


This ensures that the frozen food inside remains not only fresh but also accompanied by packaging that stands the test of freezing time. As technology and materials continue to advance, labels for frozen food packaging are set to become even more resilient.

Interested in a quote and more information? Call Better Label and Products  in Atlanta, GA at 404-890-0924.

About Author: Better Label and Products Inc. is a leading pressure sensitive labels manufacturer and a top labeling application solution provider. We serve top industrial customers across the USA. We’re a “simply better solution provider for more than 40 years. Headquartered in Atlanta Georgia.

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